Securing a company's network, data, digital assets, and communications is a critical priority for organizations large and small. 3rd Party/Cloud-based spam filters and gateway spam filters Let’s look at the three types of spam filters that are most likely affecting your email deliverability. 3 Types of spam filter’s your emails will encounter
Once you know the basics of how spam filters work, you’ll be able to take steps to stop your emails from going to spam and keep them in the inbox where they belong. So as a marketer, our best bet is to try to understand them better. Spam filters aren’t going away anytime soon. “it also helps us personalize our spam protections to each user-what one person considers spam another person might consider an important message (think newsletter subscriptions or regular email notifications from an application).” As filters have evolved, new technologies like AI and machine learning are playing a bigger role in spam filtering. In the early days, the primary driver was subscribers flagging messages as spam.
